Why Is Letterpress Making a Huge Comeback?

Holding a letterpress print is a completely different experience than holding a digital or offset print. Run your finger over the surface and you can see and feel the embossment of the letters; feel the substantial weight and rich surface of the paper and experience quality that speaks of high craftsmanship, of elegance and the revival of a lost art.

There are reasons that, 30 years ago, letterpress almost disappeared. This kind of printing is fussy. To print books and small matter, you arrange blocks of metal type in a press to spell out words; headlines or posters often use large type cut from wood. A letterpress then pushes paper down onto the blocks, which have been covered with a thin layer of ink. You wind up with inky fingers and aching muscles. And it’s impossible to achieve completely consistent results.

But for every degree of difficulty, there’s an equal measure of aesthetic appeal. Martha Stewart was among the first to highlight this as letterpress faded, and clamored for its revival. In the 1990s, her lifestyle empire extolled the handcrafted look and feel of letterpress work, especially for wedding invitations. Stewart’s outlets tended to feature prints with a deep relief, known as debossing, which photographs well at an angle in a shallow depth of field. You can feel the impression with your eyes. (Embossing raises paper towards the reader, pressing up from underneath.) Photo credit: Adrian Harrison.

Have a project you’d like to share with us? Get a quote from JP for your letterpress artisanal print project. You will be pleasantly surprised!

Do you know of a small business that can benefit from this unique, free business training opportunity slated to begin this summer? The nominations deadline is June 30, 2017, so please take a minute to see how you can help support small business and the vitality of our inner cities. JP Graphics is a proud alumni of the ICCC Program.

ICCC is a national program that helps small businesses in low-income areas – or with a majority of employees who live in low income areas — build capacity for sustainable growth. The program provides:
-12 hours of training in strategy, sales & marketing, talent management and small business finance
– virtual training sessions over a several month period
– one-on-one coaching with experts in small business finance and operations
– direct access to providers of capital

Along with Janet Liang, President, Kaiser Permanente Northern California, Oakland Mayor Libby Schaaf, and the Oakland Thrives Leadership Council, I invite you to nominate businesses that you think might benefit from the program.  Please find more details about this free training on the ICCC Oakland website.

To nominate a small business (or self-nominate), email the nominating form directly to Hyacinth Vassell  or nominate online at http://icic.org/inner-city-capital-connections/nominate-apply/   ICCC will follow up with every business that is nominated to be sure the program is a good fit for them and answer all their questions.  All we need are nominations!

Feel free to share this information with others who may have ideas about businesses that could benefit.

JP Graphics Employee of the Month in Bindery Services

We’re proud to announce our latest Employee of the Month, Claudia Rubio in Bindery!

Claudia was selected because she is the definition of an outstanding employee and a perfect fit for our team.

Claudia is:

Reliable – and always there, and will stay until the job is done

Talented – she knows all the machinery and print bindery processes

Quality Oriented – she always checks and double checks her work

Claudia is known for going above and beyond, and is very fast and efficient!  You can tell from her smile that she loves what she does, and her strong work ethic shows she takes pride in her job and with JP Graphics!

Thank you Claudia, for a job well done, we’re lucky to have you as a part of the JP Graphics team!

Learn more about JP Graphics Bindery Services here.

JP Graphics is a proud sponsor of the The San Francisco Travel 2017 Marketing Conference along with Audi, the Ritz-Carlton and others. The conference promotes San Francisco as a global travel brand, showcases new research about tourism in San Francisco and provides an update on major events coming in the next year, all at the 2017 SF Travel Marketing Conference.

JP Graphics sponsors Marketing Conference

Happy Employee Appreciation Day!

Meet our first recipient of JP Graphic’s Employee of the Month award, Bindery Manager, Norberto (Norbi) Gonzales.

Norbi has worked for JP Graphics since Feb 12, 2002, and was selected unanimously due to his dedication and commitment to his work.

Congratulations Norbi, and thanks to all of the JP Graphics team for the work you do today and everyday! 

More about JP Graphics Bindery Services

Custom Calendar Printing San Jose

Save precious energy, time, and money by having your conference materials waiting for you when you arrive.

Read more

JP Graphics acquires a true ‘Game Changer’….the Bay Area’s first HP Indigo 10000 in a commercial print environment!

•Matches or even exceeds offset
•The largest digital sheetfed press – B2 size
•7 colors – white included
•Compatible with more than 2800 certified substrates – from 45 lb text to 150 lb cover
3-18 pt. in thickness – coated, undercoated, and SBS board for folding cartons
•175-line screen
•Perfecting

Ask how JP Graphics can change the game for you! Contact us.

JP Graphics acquires JP Indigo 10000

Print is unique….and a top choice of designers who know to make the most of its many possibilities. See the poster from ChoosePrint.org here

Join JP Graphics in Supporting Breast Cancer Awareness Month by donning pink lanyards!

These cute lanyards are being shipped with our October orders,
But you don’t have to place an order to get in on the fun!
Just enter our giveaway here and have one shipped to you!

Once you receive a lanyard, take a picture with it, upload it to our Facebook page, and tag ‪#‎JPGraphicsisPink‬

a Rafflecopter giveaway

GreenBizLgoOutlined-2Is there such as thing as environmentally friendly print products?

Paper sometimes gets a “Bad Wrap” when it comes to the environment. As a certified green printer we thought we would take a moment to dispel some of the myths surrounding the print industry and use of paper.

Paper Can Be Recycled up to 7 Times!

Paper is the most reused material in the United States, and 65% of the paper sold is recycled. (AF&PA, 2013) To be considered recycled by the Environmental Protection Agency (EPA), uncoated/writing paper requires a minimum of 30% post-consumer materials. Coated papers used in high quality printing and for magazines need a minimum of 10%.

What are post-consumer materials?

Paper that you have used and then returned to a recycling plant is considered post-consumer waste. This includes office paper, magazines, packaging, and publications. The papers are then de-inked, washed, and whitened, and converted into new paper and print products.

How does this differ from pre-consumer materials?

Unpurchased magazines and newspapers, and the scraps created in the milling process are considered pre-consumer waste.  Although they are usually reprocessed, these materials are often not considered recycled.

What about the trees?

Most of the harvested trees in the United States are used to make lumber, not pulp or paper. Almost 90% of the trees that are used for new paper come from private landowners, who maintain, sustainably manage, and renew the forests they harvest from.

Shouldn’t we worry about the “Carbon Footprint”?

Much of the energy used to produce paper is renewable. In fact according to a 2013 study by ECOFYS, a leading expert in sustainable energy solutions and climate policies, the entire pulp, paper, and print process accounts for only 1% of the world’s green-house gas emissions, making the paper and print production lifecycle one of the lowest industry emitters. Paperless solutions offer a different set of problems from manufacturing and e-waste concerns, to energy consumption, and the move to digital is typically a cost factor versus an environmental one.

How is JP Graphics green?

While many of the papers and products we use are recycled, we can also provide paper that is completely recycled upon request. Additionally, our facility recycles all of our leftover paper, packaging, ink, cartridges, and pre-consumer waste, and our entire building and print department is powered by solar.

What can I do to help?

Recycling paper has never been easier! Trash companies often provide bins, and many stores and shopping areas have paper recycling bins as well. The following products can be recycled depending on your waste management company:

– Writing paper, folders, stationary, business cards, notebooks, and colored paper

– Cereal boxes, product packaging, detergent boxes, corrugated boxes and coffee sleeves

– Paper shopping bags, gift bags, and wrapping paper

– Newspapers, old mail, and fliers

– Clean coffee cups, milk, and juice cartons

– Telephone books, magazines and catalogs (staples are okay)

– Hardcover & softcover books (you may need to find a recycler who specializes in this)

You can also repurpose your paper products and boxes! We’ve shared a few ideas on our Pinterest Board to get you started.

JPGraphics_certifications_banner

Trade Show Services_JP Graphics Santa ClaraWe just attended a wonderful vendor fair at CCS (Container Consulting Service, Inc.) – “The leader in GREEN Packaging.”

 

The notepads (personalized) and my Small Purse “Thank you” boxes were a huge success…

Thank you Julie for the opportunity!!! Find out more about our trade show services in Santa Clara, CA.

Joan Escover

President JP Graphics printing services in Santa Clara, CA.

Power of Print Booklet_JP GraphicsIs our Earth suffering because of print? The answer is no. Despite the common misconception, print is a sustainable and environmentally responsible communications medium.

In the new booklet, The Value of Print, you can explore the many ways in which print is green:

  • responsible products used
  • renewable energy sources such as our solar installation
  • increased recycling rates
  • improved design and delivery methods

Print media is the environmentally sound choice for communicating your brand message with the audiences you want to reach.

View the Value of Print booklet here.

Proud to be mentioned by Printing Impressions for our new MGI Meteor DP8700XL. The output is so crisp it truly equals offset printing. Here’s the article in Printing Impressions World http://bit.ly/1hYt0BV

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